Brand Strategist Appointment Letter Template


[Mention the name of the Recipient], 

[Mention the address], 

Sub: An Appointment Letter for the Role of Brand Strategist.

Dear [Mention the name of the Recipient],

You are hereby informed that you have been selected as the Brand Strategist in our organization [mention the name of the organization]. 

On [Mention the date of joining] you are to report to the [Mention the designation whom the candidate will be reporting].

You will be on probation for a period of [Mention the period]. 

Your salary as a Brand Strategist will be [Mention the details].

 Your job responsibilities as Brand Strategist covers but will not be limited to:

  • Conducting an extensive primary as well as secondary research.
  • Staying updated on consumer research and the market trends.
  • Analyzing the research, data and trends.
  • Creating situational analyses and competitive reviews.
  • Identifying challenges, insights, and opportunities.
  • Developing a brand architecture, positioning and strategy.
  • Writing to compelling brand stories.
  • Meeting and presenting to clients.
  • Briefing and collaborating with the creative teams.
  • Leading the ideation and brainstorming sessions.

While in employment with us you shall not take any employment or assignment or task from any person or body of person or organization; failing which legal proceedings will be initiated against you.

The rules and regulations of the organization [Mention the name of the Organization] as are in force at present and/or as may be introduced or modified from time to time will govern you.

Welcome to the team of [Mention the name of the organization].

Yours Sincerely

 [Mention the sender’s name]

[Mention the Designation], 

[Mention the Date]

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