New Product Launching Invitation Letter: 4 Templates

Are you trying to gear up your business to more πŸ“Š sales by launching a new product? Well, draft the most beautiful and innovative invitation letter βœ‰οΈ to your guests. When you launch a new product, you need all the attention in the room.

So, rise to the occasion and invite all those guests who will bring more eyes of the media to this launch event.Β 

Be it a special client πŸ‘±, or a business partner, take guidance from this page to create an exquisite new product πŸ’… launching invitation letter. 

What to Write in a New Product Launching Invitation LetterΒ 

Writing ✍️ an invitation letter may sound like a simple job. But it can be more complicated than it sounds. This guide will be your helping buddy in each step πŸͺœ you take in this letter format.

Simply put your attention to reading each point given below and understand the entire writing content of this letter in a few minutes.Β 

  • Start the letter by bringing the attention πŸ‘οΈ of the readers to the new product that is being launched. 
  • Go on to write the full name of your company or brand and extend a heart-touching πŸ’• invitation on behalf of the entire company. 
  • Write πŸ–ŠοΈ more about the product and the inspiration that lies behind launching this product. 
  • Make sure to point out the qualities of the product and bring out the advantages ✨ of the purchase. 
  • You can also write about the making process of the product in brief. 
  • After you are done with all the details regarding the product, start writing βœ’οΈ about the product launch event. 
  • Give the exact time, date πŸ“… and venue of the event. Appreciate their presence in advance.
  • At the end, wrap up the letter with the hope πŸ”† that the invitee will accept the invitation.Β 

How to Write a New Product Launching Invitation Letter (Tips)

If you are thinking πŸ€” too hard about how to make this invitation letter more special to the invitees, stop right there. We have designed a few tips for you. They will surely help you in designing this letter to the next level. 

Follow up πŸ‘‡

Use polite words and phrases

When you draft an invitation letter such as this, you should make sure to use polite words and phrases. Appreciating πŸ‘ the presence of the guest is one such thing you must write in the letter. 

Your product should be the hero of the letter 

Remember that all these efforts are being made to draw attention toward your new πŸ†• product. So, make sure to keep the product as the center of attention in the letter. 

Sound welcoming and humble

Do not be too formal πŸ‘” while writing the invitation statement. The reader should feel welcomed, and your humbleness should be reflected in the letter. 

Letter Template: 1

New Product Launching Invitation Letter


[Name of the recipient],



Sub: Letter of Invitation for Launching New Product

Dear (Sir/Madam),

We would like to invite you in our dream project of launching our new product (mention the name of the product). Our company is one of the reputed companies in this area of expertise, which is (mention the name and the details of the company).

Our product is the result of repetitive experiments and the never-ending hard work of our efficient employees and supporters. We pray that our product will help our customers and clients to achieve their desired results successfully and satisfy their needs.

We know that we have been able to perform our duty with the help of your support and good wishes. Therefore to celebrate this happy event will are organizing this product launching program at our company auditorium.

The date of this event will be (mention the date of the event). We hope to get your encouragement through your presence at this event. 

Eagerly waiting for your supportive gesture.

Hope to see you soon.

Thanking you,


[Name of the sender],


[Company name].

new product launching invitation letter

Download Template :
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Letter Template: 2

New Product Launching Invitation Letter


[Name of the recipient],



Subject: Invitation – New Product Launch

Dear [Recipient’s Name],

We are thrilled to announce the launch of our latest product, [Product Name], and we cordially invite you to join us for the official unveiling and celebration. This event marks an important milestone for our company, and we would be honored to have your esteemed presence.

The launch event promises to be an exciting and informative occasion, providing you with an exclusive opportunity to witness the unveiling of our innovative new product. During the event, you will have the chance to explore the features and benefits of [Product Name], interact with our product experts, and experience firsthand how this revolutionary solution can transform the [industry/market].

In addition to the product presentation, we have planned an engaging program that includes keynote speeches, demonstrations, and networking opportunities. You will also have the chance to connect with industry leaders, influencers, and professionals who share a common interest in advancing technological advancements and driving innovation.

Please find attached a detailed agenda of the event, including the schedule of activities and guest speakers. We kindly request you to RSVP by [RSVP Date] to confirm your attendance and reserve your place at this exclusive gathering. As space is limited, we encourage you to respond promptly to secure your spot.

Should you have any questions or require further information, please do not hesitate to contact our event coordinator, [Coordinator’s Name], at [Coordinator’s Email Address] or [Coordinator’s Phone Number].

We are excited about the launch of [Product Name] and the positive impact it will have on our customers and the [industry/market]. Your presence at the event would mean a lot to us as we embark on this exciting new chapter, and we look forward to celebrating this milestone together.

Thank you for your continued support, and we eagerly anticipate your presence at the launch event.

Yours sincerely,

Letter Template: 3

New Product Launching Invitation Letter


[Name of the recipient],



Subject: Save the Date – New Product Launch

Dear [Recipient’s Name],

We are delighted to share with you the exciting news of our upcoming new product launch, and we would be honored to have you join us for this momentous occasion. We invite you to save the date and be a part of the exclusive unveiling of our latest innovation, [Product Name].

Date: [Date of the Event]
Time: [Time of the Event]
Venue: [Event Venue]
Dress Code: [Specify Dress Code, if applicable]

The launch event promises to be an engaging and enlightening experience, offering you a firsthand glimpse into the cutting-edge features and capabilities of [Product Name]. Designed to revolutionize the [industry/market], this breakthrough solution embodies our commitment to innovation and delivering exceptional value to our customers.

During the event, you will have the opportunity to interact with our team of experts, witness live demonstrations, and explore the various applications and benefits of [Product Name]. In addition, there will be networking opportunities to connect with industry professionals, thought leaders, and like

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